twitter_logo_125x29Twitter is a 140 character news service and some say it will replace e-mail. That might be why the HR manager of Twitter send one e-mail out rejecting 186 candidates for the job of Business Product Manager with the e-mail adress shown for all. I can only say: oops. Valleywag states: how can you use such an outdated service like e-mail?

Now here’s the e-mail:

Subject: Business Product Manager Position at Twitter, Inc.


Thank you so much for taking the time to apply for the Business Product Manager position at Twitter, Inc. During the course of our recruiting efforts, we come across many fine candidates such as you, and we carefully evaluate each candidate’s background and interests against our projected workloads and staffing needs. Although we are impressed with your background, the hiring committee has decided to move forward with a different candidate.

We will keep your information on file for six months in case future opportunities arise.


Krissy Bush | HR Manager | Twitter, Inc.

539 Bryant St. Suite 402, San Francisco, CA 94107 Fax: 415.896.XXXX
Mobile: 415.314.XXXX

What can we learn from this?

Well first of all this can’t happen if you take the time to reject everyone personally. I know, it’s a lot of work. But it makes sure this doesn’t happen and it build a much better reject relationship. And you might just need this person in the future.

Second: if you do send out mass mail, use an ATS or a posting system like Broadbean to send the mail. These systems will send an individual mail to all, with one push of the button.

And if you don’t have a system, but do want to mass mail, please teach your HR manager the difference between CC and BCC fields…

Over de Auteur

Bas van de Haterd Bas van de Haterd is professioneel bemoeial en expert op het gebied van technologie en werk. Hij schreef o.a. de boeken '10 banen die verdwijnen & 10 banen die verschijnen", "de maatschappelijke impact van de zelfrijdende auto" en "(R)evolutie van werk". Hij schrijft over recruitment in de brede zin van het woord en hoe dit beter kan door technologie slim in te zetten. Hij adviseert hier bedrijven over en geeft over dit onderwerp ook regelmatig inspirerende lezingen. Hij is te bereiken op

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Outdoor Recruitment

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